Businesses want to spend more time fixing problems and less time finding them.
"It's really hard to design products using focus groups. People don't know what they want until you show it to them."
Henry Ford: "If I had asked people what they wanted they would have said 'faster horses!'"
Food and drink: over 75%
Consumer electronics: 74%
Home furnishings: 70%
Sports goods: 69%
Health and Beauty: 66%
Unexpected costs: 56%
Just browsing: 37%
Found a better price: 36%
Looking for a coupon: 27%
Navigation too complicated: 25%
Process too long: 21%
More than half of all Australians have a Facebook account and visit YouTube.
Around 10% of Australians are active Twitter users.
As well, over 4 million use Instagram, Tumblr and LinkedIn.
Websites like Tripadvisor (1.7m) are popular also.